Famous Athletes Who Battled Disease

Elite athletes are usually regarded as warriors, on the surface, they are invincible, because they are in the field of sports was a huge success. But as to the life, many famous athletes to achieve success and win recognition before, during or after the struggle with the disease. More recently, Venus Williams ( Venus Williams, a big Williams ) announced she was working with a rare autoimmune diseases, which remind us, even the best athletes in the sports world there's no telling health problems before is still fragile.

1, big Williams ( Venus Williams ) and Sjogren syndrome ( Sjogren ' s syndrome, SS )

Tennis Star Venus Williams recently claimed to suffer from dryness syndrome. Sjogren's syndrome, is a violation of the lacrimal gland, salivary gland secretory gland external consisting mainly of chronic autoimmune disease, also called autoimmune exocrine gland disease, the main symptoms of fatigue and joint pain. This leads to big Williams exit 2011 USA open.



In 2, the United States of America female blue legendary coach Pat Summitt ( Pat Summitt ) and dementia

Before she became the National Collegiate Athletic Association ( NCAA ) first class game 's most successful coaches before, she is an outstanding player, was the first to win the Olympic Games women's basketball team medals in the team member. Over the years, Lee has been associated with rheumatoid arthritis to fight. In 2011 August, she was diagnosed with early-onset dementia ( Early-onset dementia ). Summit decided to conquer disease, and plans to open the season's training.



In 3, football player Tim Howard ( Tim Howard ) and Rett syndrome ( Tourette syndrome )

Tim Howard is an American national football team goalkeeper, because in 2000 known as the united. Howard despite suffering from figure Rett syndrome is still a great performance. Rett syndrome is a disease of the nervous system, characterized by involuntary movements ( motor nerve spasms ) as well as uncontrollable vocalization. At 9 he was diagnosed with the disease, he has to learn how to manage their condition, is currently the most outspoken representative of such patients.
In 4, tennis player Arthur Ashe ( Arthur Ashe ) and AIDS

Arthur Ashe is considered the most influential players. He was the first to win the United States open and Wimbledon black athletes. In 1980, his occupation career because of being diagnosed with heart disease. The following year he became the American Heart Association ( American Heart Association ) chairman. In 1992, Arthur Ashe was diagnosed with aids. He used his fame to raise people for the understanding and study of money to treat the disease. In 1993 because of AIDS-related pneumonia and died.

In 5, basketball player Hank cap ' ( Hank Gathers ) with hypertrophic cardiomyopathy

Hank cover Carruthers was Loyola marimon special University (Loyola Marymount University, LMU ) school basketball team's star players. In 1989 December, cover girl in a match be cast into the shade, he was diagnosed with a common heart disease, and started medication. Later he decided to no longer playing time, because he thought it would affect his performance. In March 4, 1990, he again fail in the game, and after several minutes after death. Later the autopsy revealed, he is suffering from hypertrophic cardiomyopathy

In 6, a tennis player Marty, Navratilova ( Martina Navratilova ) and breast cancer

In 2010 April, the former world number one player Marty in women's tennis, Navratilova because was diagnosed with breast cancer and in the public eye. Specifically, the nine times to win the Wimbledon singles champion athletes diagnosed with early stage breast cancer ( Ductal carcinoma in situ, DCIS ). She underwent tumor resection operation and 6 weeks of chemotherapy. Navratilova started to put their health keep secret, but finally she decided to reveal to the public in order to improve the understanding of.

In 7, basketball players Kareem - Abdul - Jabbar ( Kareem Abdul Jabbar ) and leukemia

In 2009 November, the history of the most remarkable basketball player Kareem - Abdul - Jabbar was diagnosed with chronic myelogenous leukemia, which is a kind of white blood cell slow-growing cancer. The former Lakers core when he decided to reveal to the public before the battle with the illness a year, after becoming improve everyone about the cognitive advocates.

In 8, Wilma Rudolf ( Wilma Rudolph ) and poliomyelitis

Wilma Rudolf won in the 1960 Olympic Games track and field gold medal after the three block is known as the world's fastest woman. Ace. Even so badly, she still because polio but not normal activities. She eventually recovered, but left some deformation, her legs tied with bracket. When she was 12 years old, she also suffered from scarlet fever and measles, pertussis, including several other diseases.

In 9, Mohamed Ali ( Muhammad Ali ) and Parkinson's disease

1984, the history of the most remarkable champion was diagnosed with Parkinson's disease. Despite suffering from this disease that affects the central nervous system, Ali is still possible and participation in various activities, he lit the 1996 Summer Olympic torch, attended the inauguration of President Obama. He is a Parkinson's disease research reliable supporters, was established in 1997 to Mohamed Ali Parkinson's disease research center.

In 10, American baseball player Lou Grieg ( Lou Gehrig ) and muscular atrophy ( ALS )

Lou Grieg is the first because of serious health conditions and reveal to the public by the famous athlete. His occupation career because muscular atrophy and cut termination. Grieg is so popular and famous that muscular atrophy the effects of progressive motor neuron degeneration in fatal disease worldwide well known. This disease is often referred to as" Lou Grieg's disease".(Author: Ryan Wallace Do change)

In 2011 the United States major health news

USATODAY's Liz Szabo and Elizabeth Weise recap the year's top health stories from food-borne illnesses to the debate over graphic new warnings on cigarette labels.Sometimes less can be more. Sometimes not.

In many ways doctors and patients took a "less is more" approach to medical care and screening in 2011 though not always intentionally. Experts took a second look at the value of prostate screening and treatment as well as the safety and effectiveness of blockbuster drugs. Some families questioned routine childhood vaccinations a trend that contributed to outbreaks of measles and other infectious diseases.

•Prostate cancer: Watch and wait. The U.S. Preventive Services Task Force an independent group that advises the government on screening is no stranger to controversy. It caused an uproar two years ago by recommending fewer women get routine mammograms. In October the group said healthy men should no longer get PSA tests to screen for prostate cancer because they don't save lives but do lead to side effects such as impotence and incontinence.

A separate panel of experts convened by the National Institutes of Health concluded that many men diagnosed with early prostate cancer could safely delay treatment or avoid it altogether opting to be followed closely instead. The panel's report this month noted that most prostate cancers grow too slowly to ever threaten a man's life.

•Avastin revoked for breast cancer. In November the FDArevoked the approval of Avastin for breast cancer. Some women believe the drug has helped them but doctors say they have no way to tell which women will benefit from the $88 000 drug and which will be harmed. FDA commissioner Margaret Hamburg said the blockbuster drug which is still approved for other cancers doesn't help breast cancer patients live longer but it increases the risk of serious side effects such as bleeding and high blood pressure.

•A return of measles. The USA saw its largest measles outbreak in 15 years with more than 220 cases — nearly all in unvaccinated people the CDC said. Outbreaks were spread by unvaccinated people returning from places with high measles rates such as Europe which reported more than 26 000 cases and nine deaths by October. More than 10% of parents skip or delay shots for their children because of misplaced fears about autism or other safety concerns an October study in Pediatrics found. Studies continue to show that vaccines are safe especially when weighed against the diseases they prevent.

In March the Supreme Court upheld the Vaccine Injury Compensation Program set up in 1986 to protect the vaccine supply. It compensates people harmed by a vaccine but doesn't allow them to individually sue vaccine makers.

•Limited availability for certain prescription drugs. The FDA reported shortages of more than 200 prescription drugs this year. Cancer patients described having to use less effective substitutes while some who needed surgery had to delay their procedures. Most hard-to-find medications were older injectable drugs which are more complicated to manufacture store and ship than pills or tablets the FDA said.

In November President Obama signed an executive order expanding the FDA's authority to require drugmakers to report situations that could lead to shortages.

•HPV shots - for boys too. A vaccine to prevent infection with HPV the human papillomavirus was approved in 2006. But the shots made headlines in September when Rep. Michelle Bachmann (R-Minn.) suggested — inaccurately — in a Republican presidential debate that they could cause mental retardation.

In October a CDC advisory panel recommended the shots be given to all 11- and 12-year-olds. HPV can be spread by oral sex and vaccinating boys can protect their partners from infection panelists said. Experts also noted that HPV causes a growing number of cancers in boys and men including tumors of the anus head and neck.

•Salmonella from ground turkey. One of the largest recalls in U.S. history had its beginning in late February when health officials began to notice an increase in cases of salmonella. By July they linked what had become 77 illnesses in 26 states to ground turkey but they still didn't know the source.

The case was finally cracked via a surprising route. A national routine sampling program turned up five ground turkey samples that tested positive for a resistant strain of salmonella — the same strain that was sickening people across the country. It was only then that the Centers for Disease Control and Prevention and U.S. Department of Agriculture were able to track the turkey back to a Cargill plant in Springdale Ark. On Aug. 3 Cargill Meat Solutions announced it was recalling almost 36 million pounds of ground turkey products possibly contaminated with a multi-drug-resistant strain of Salmonella Heidelberg.

By Sept. 13 136 people in 36 states had been stricken ill and one in California had died. The hospitalization rate was 39% high for salmonella the CDC said.

Symptoms include diarrhea stomach cramps and fever within eight to 72 hours of eating tainted food plus chills headache nausea and vomiting lasting up to seven days. In some people it is life-threatening.

•Listeria in cantaloupes. A string of 29 deaths and at least 139 illnesses made an outbreak of listeria in cantaloupe the nation's deadliest illness outbreak since 1924. It came from Rocky Ford-brand cantaloupes sold by Jensen Farms near Holly Colo.

The first illnesses began after July 31; the cantaloupes were recalled Sept. 14. Symptoms of listeriosis can take up to two months to develop in someone who has eaten contaminated food which made the outbreak difficult to track. The Food and Drug Administration said it found listeria throughout the packing facility of the Colorado farm.

Citing the CDC's computerized outbreak reports and public health textbooks Robert Tauxe deputy director of CDC's Division of Foodborne Waterborne and Environmental Diseases had to go back to 1924 to find a deadlier outbreak. That one in oysters from New York City killed about 150 people and sickened more than 1 500. It was the deadliest recorded in U.S. history.

•Graphic warnings on cigarette labels? The FDA created nine graphic pictures of the health dangers of smoking and required cigarette companies to use them. A federal judge halted it but the Obama administration is appealing. Tobacco is the leading cause of preventable deaths in the USA and accounts for one in five deaths every year.

Controlling AIDS

A groundbreaking study on HIV prevention reported that early treatment with antiretroviral therapy reduced HIV sexual transmission in couples by at least 96%. The research by Myron Cohen of the University of North Carolina-Chapel Hill was hailed by U.S. and international organizations as proof that widespread treatment of HIV also prevents its transmission — meaning that for the first time there is hope of getting the global AIDS epidemic under control.

研究：女性越娇小丰满生育能力越强

　　导语：美国耶鲁大学生物学教授斯蒂芬-斯特恩斯做了一项研究，研究结果证明，相比高挑、纤细的妇女，更娇小、更丰满的女性的生育能力通常更强。

　　美国耶鲁大学生物学教授斯蒂芬-斯特恩斯表示，尽管医学进步让现代人的寿命不再取决于人体基因，但生育能力仍有较大的差异，他们想知道，女性能够生育出更多孩子这样一种特征是否可以传递给后代。为了找到答案，斯特恩斯和同事研究了美国联邦政府福明翰心脏研究计划的数据，该计划记录了马塞诸塞州福明翰镇1.4万名居民自1948年以来的医疗记录，在此期间，很多家庭都跨越了3代。

　　研究结果证明，相比高挑、纤细的妇女，更娇小、更丰满的女性的生育能力通常更强，子女更多;血压更低、胆固醇更低的妇女也会拥有更多的孩子;在更年轻时生出第一个孩子的妇女以及绝经期更晚到来的妇女的子女也更多。令人吃惊的是，这些特征也传给了她们的女儿，她们的女儿的子女也更多。相关研究成果发表在《美国国家科学院院刊》上。

来源：当代健康报

研究发现：手指长短透露生育能力

研究人员通过研究揭示，食指相对比无名指更长的人，越有可能获得高学历。手指的生长和大脑的发育都是在同一时期发生的，并且都与子宫内性激素的水平有关。因此，女性的无名指往往与食指一样长或者更短，男性的无名指则往往长于食指，而左撇子的无名指通常比食指长出许多。

　　那么食指相对于无名指长的女性拥有更高的生育能力、比较谦虚、比较敏感、相对容易患乳腺癌、不爱冒风险；而男性则表现为生育能力较弱、口头表达能力较强、攻击性弱、方向感差。

　　无名指相对食指长的女性生育能力相对较弱、过分自信、相对不容易患乳腺癌、很爱冒风险；而男性生育能力较强、口头表达能力较弱、攻击力强、比较擅长数学、更容易患孤独症。
　　

　　来源：信息时报

因刹车制动力不足 凯美瑞被广汽丰田正式召回

　　

4月21日，中央电视台曝光了广汽丰田凯美瑞汽车因刹车问题遭到用户强烈投诉一事，4日23日广汽丰田将一封说明信发送到半岛网，决定主动召回问题汽车。

这封信中特别说明，广汽丰田3月2日向国家质检总局缺陷产品管理中心递交了申请市场技术服务活动的报告。在国家质检总局缺陷产品管理中心未给出认定结果之前，为避免凯美瑞用户的不安和焦虑情绪，经过丰田中国的同意决定主动召回。

　　据央视报道，国内涉及真空助力泵内皮膜问题的凯美瑞轿车约有26万辆，涵盖从2006年5月到2008年3月之间生产的批次。广汽丰田凯美瑞的车主，4月23日起可以通过广汽丰田4s店免费更换真空助力泵。对于如何补偿此前自费更换刹车助力泵的用户，广汽丰田没有特别说明。

广汽丰田福日银川路店地址：青岛市银川西路29号 总机：0532-80776666 售后热线：0532-80776680 传真：0532-80776679；

广汽丰田瑞合崂山店 电话：0532-80998888 地址：青岛崂山区李山东路49号。

媒体说明信原文：

　　尊敬的媒体朋友：

　　首先非常感谢一直以来对广汽丰田的关注和支持！

　　近两天来，我们接到了一些媒体朋友就凯美瑞刹车真空助力泵问题的询问，在此对大家的关心表示衷心的感谢！同时，也就相关问题和媒体朋友进行沟通。

　　凯美瑞刹车真空助力泵存在的问题主要体现在：在高气温或刹车使用频率高的极端使用情况下，真空助力泵内部的配件可能产生变化，导致刹车踏板变硬、出现漏气异音、发动机故障灯亮等情况。出现这种情况时，要获得充分的制动力，就需要比以前更大的刹车踏板踩踏力。

　　针对以上问题，我们在3月2日向国家质检总局缺陷产品管理中心递交了申请市场技术服务活动的报告。之所以申请采用市场技术服务活动，而未采用召回的方式，是基于两点依据：一是不良发生时有异音产生，可预见到异常并能做出对策；二是最差状态时的制动力满足法定的制动力标准。3月3日，我们收到国家质检总局缺陷产品管理中心的邮件答复，“关于此问题我中心需要组织专家进行缺陷调查和判定，在结果确定之前，我中心不同意你们的技术服务活动”。在我们正在等待国家质检总局缺陷产品管理中心的最终结果过程中，4月21日，我们突然看到媒体针对此事的报道，也第一次通过报道了解到国家质检总局缺陷产品管理中心工作人员针对此事的表态，我们认为这应该代表了国家质检总局缺陷产品管理中心的意见。为尽快消除凯美瑞用户的不安和焦虑情绪，本着对广大消费者高度负责的态度，经丰田汽车公司同意，我们于4月22日向国家质检总局缺陷产品管理中心提出主动召回申请。

　　目前，我们已经做好了全面的准备，并组织全国所有的广汽丰田销售店竭尽所能，力争用最短的时间为用户免费更换真空助力泵。

　　再次感谢媒体朋友对此事的关注！

　 　广汽丰田汽车有限公司

　　2009年4月22日 　
　　凯美瑞事件回顾

昨天(21日)，中央电视台午间新闻曝光了广汽丰田凯美瑞汽车因刹车问题遭到用户强烈投诉一事，记者随后向广汽丰田在济南的3家经销商求证，均得到肯定的答复，并透露，存在刹车问题的售出车辆用户在接到厂家通知后可以召回，也可到4S店免费更换相关零件。

央视是在采访了济南两位凯美瑞车主的投诉后予以曝光的。一位是有着10年驾龄的老司机刘师傅，另一位是盛先生，两人都是在2007年7月至10月间购买的凯美瑞。刘先生买车后一年内先后发生5起追尾事故；盛先生开了不到3个月，就出现了刹车失灵。

经专业检验发现，上述两位车主出现事故的原因都是刹车制动失灵。不少凯美瑞消费者先后向国家质检总局投诉。国家质检总局缺陷产品管理中心随机抽取调查了200位凯美瑞车主，发现问题主要集中在刹车失灵、变硬、卡滞、有异响等，其中超过15%的消费者因此发生过危险状况和交通事故。经初步论证，专家发现丰田凯美瑞轿车的刹车问题主要是由于真空助力泵内皮膜出现破裂所致。

广汽丰田汽车有限公司在向国家质检总局递交的汽车制动助力失效试验报告中，却坚持认为“汽车制动助力部分失效的情况，不属于安全缺陷”，原因是踩制动踏板时会有“咻咻”的漏气声等现象，驾驶员“很容易感知到异常发生，风险被感知后可以安全地被排除和限制”等等。

众多消费者对此解释并不买账，纷纷要求厂家将存在刹车问题的售出车辆召回。国家相关监管部门已作出结论，部分凯美瑞轿车出现刹车制动失灵的质量缺陷，已经影响安全驾驶，厂家应及时召回问题车。据央视报道，国内涉及真空助力泵内皮膜问题的凯美瑞轿车约有26万辆，涵盖从2006年5月到2008年3月之间生产的批次。

广汽丰田在济南的3家经销商分别是华安高新店、大友经十路店和东岳领秀店。昨天下午，华安高新店和大友经十路店有关工作人员均称，生产厂家正在统计存在刹车问题的凯美瑞车的车架号，届时会通知相关车主召回。东岳领秀店则因开业时间较晚，从未销售过2008年3月前生产的凯美瑞轿车。（济南日报）

——————-相关链接———————-

　　凯美瑞螺丝事件涉及安全 广汽丰田未召回

从2006年7月27日开始，凯美瑞的车主陆续接到经销店的通知返店检修。有广丰经销商表示，此次检修是将固定轮速传感器(此轮速传感器与车辆ABS系统集成)的两个螺丝做了更换，并增加弹簧垫片。广州丰田售后部门否认此为召回行为，并将之定义为“售后服务项目”，因为目前并无事故报告，这两个螺丝即使不更换也不会导致安全问题，若螺丝出现松动，ABS警示灯会亮起提示车主，新出厂车辆已经对此做了更改。

　　2008年3月 广汽丰田宣布召回存在安全隐患的雅力士

由于部分车辆手动变速器换档控制轴与档杆紧固时没有使用片扳手固定档杆，只用风动枪打紧致使螺母扭矩不足，导致螺母松动脱落，从而影响车辆的正常操控，在极端情况下可能造成事故或伤害。广州丰田汽车有限公司将对召回范围内的车辆进行检修以消除隐患。2008年11月3日开始，召回2008年5月15日至2008年6月5日期间生产的278辆雅力士手动变速器车辆。

　　2008年12月 丰田召回12万余辆雷克萨斯、锐志等轿车

天津一汽丰田汽车有限公司、丰田汽车（中国）投资有限公司按照《缺陷汽车产品召回管理规定》的要求，向国家质检总局递交了召回报告，决定自2008年12月26日开始，对2005年2月21日至2006年10月25日期间生产的62517辆皇冠（CRWON）车辆、2005年10月18日至2006年10月27日期间生产的54657辆锐志（REIZ）车辆和2004年2月至2006年9月期间生产的4756辆雷克萨斯（LEXUS）GS300/430、IS300、RX400h车辆进行召回。本次召回涉及车辆总计121930辆。

　　2008年12月 悬架系统存缺陷 玛莎拉蒂在中国召回659辆汽车

国家质检总局29日发布消息称，由于车辆悬架系统缺陷，法拉利玛莎拉蒂汽车国际贸易（上海）有限公司决定自29日起，召回2003年9月1日－2008年7月23日间生产的部分进口玛莎拉蒂总裁系列、玛莎GT跑车和玛莎GTS跑车，在中国涉及659辆。

　　2009年1月 捷豹中国境内召回87台XF轿车

捷豹汽车有限公司按照《缺陷汽车产品召回管理规定》要求，向国家质检总局递交了召回报告，决定从2009年1月5日起，召回部分2007年10月21日至2008年3月11日期间生产的捷豹XF轿车。在中国境内，召回涉及数量共计约87台。

　　2009年4月 雪佛兰等款汽车存漏油隐患 通用召回150万辆

由于担心一款发动机存在漏油隐患，通用汽车公司4月13日决定召回约150万辆汽车。通用汽车表示，这是一种预防性的召回。召回的车辆涉及1997年至2003年生产的别克、1998年至1999年生产的奥兹莫比尔、1997年至2003年生产的庞迪亚克和1998年至2003年生产的雪佛兰等多个品牌的汽车，它们装配了一款3.8升的发动机。

T-Mobile will be the end of the first mobile phone sales Google

-- Frankfurt, August 15 (Xinhua younger brother Lu Xun of the new group), Europe's largest mobile phone provider Deutsche Telekom's T-Mobile spokesman on the 15th that the company will begin in the fourth quarter sales in the U.S. market Google Android system developed by the phone.

It is learnt that the phone companies from Taiwan's HTC (HTC) production, and, above all, from T-Mobile USA to sell. Currently Google phone also needs the United States Federal Communications Commission's approval, although the final time has not yet been determined, but it is certain that the latest official sales will start before Christmas.

Android system by the telecommunications companies, handset manufacturers and software developers to develop completed and published its source code free of charge. Google hopes to use the phone to the system in the field of Internet search and advertising the "monopoly status" extended to mobile handsets. Market Forecast, if the situation smoothly, Android phone system will work with Apple's iPhone, and RIM's BlackBerry fierce competition

Adidas VS Nike: The most special Olympic marketing PK

"Heard that Nike signing of the 'Fan Paopao'!" Since June, the network began widely rumored that this news, a few days after Nike Yanci denied. Nike and Adidas is now marketing the Olympic sprint stage, the visibility of the two sides have been seeking to achieve extreme levels. But in many people are concerned, in the "Guidian Zi", Nike seems to be superior.



I am afraid that no more than the Adidas sense of crisis partner of the Beijing Olympic Games. Adidas was born half a century later than the earlier Nike into China, and currently about 30% of the market share in China's sports shoes market top boss. Adidas brand awareness in China's less Nike, and even from the 1930s onwards on the glorious history of the Olympic Games sponsorship seldom been known.



Nike and Adidas of the special PK, not only has a bearing on China, but also has a bearing on the world. As early as in early 2007, Adidas chairman and chief executive officer赫伯特海纳on that, in 2010, Adidas in China is expected to reach 1 billion euros of sales target, and pulling through the Olympic Games, 2010 Adidas, the global sales expected to reach 10 billion euros. Adidas and the current sales in China only about 5 billion yuan.



Adidas most anxiety is that it is "the Beijing Olympic Games partners" title pay about 100 million U.S. dollars, and the Olympic Games in Beijing, China 28 big projects in the 22 team will be dressed with resistance G signs of sportswear and sports shoes entries and will be frequently broadcast on television.



This is bound to be a stimulating Doude Zhu Games - Adidas is the "landlord", Nike has received a good card. In order to be their common regarded as "second-largest market," the Chinese seize the initiative, in order to do, "Yuan Taitou," Adidas using every skills. However, the deal with Nike this "old Huatou", is not that simple.



PK positive



"Let us look at the Nike surprised face it." November 30, 2007, with Adidas Greater China Managing Director of the Hong Bowen shouted out, blonde Olympic project director Erica and the District vice president of the Chinese market Bi-yuan passionate and looked out of the meeting room, they went straight to his Huadengchushang convened in Beijing Yongding Men Chenglou.



In order to achieve the grand objective of赫伯特海纳, from the beginning of the end of 2007, Adidas marketing battle to enter the Olympic battle, Albert Po-yuan and Erica nerves are a closely Beng, they inadvertently vacation, playing golf, not even among Down goods for coffee, even an interview with reporters, also controlled in a very short period of time.



This evening, Culture and Sport in Yongding Men Chenglou Bowen started brewing on two years of 08 Olympic Games - "nothing is impossible in 2008." At this time of Erica and Albert Po-yuan finally Songlekouqi. Two years in the planning of the Olympic marketing team of more than 10 theme planning, in the discussion, PK and continuous improvement in the birth of the optimal programme. In the eyes of Albert Po-yuan, almost 08 Olympic plans Adidas in China is to decide whether the marketing success of the Olympic Games the biggest trump card.



From then to now, the "nothing is impossible in 2008," the ads are frequently coming out in major media, bus stations, the MTR. Albert Po-yuan, told reporters that in order to create Feng Kun and Zhao Ruirui, Hu Jia, Sui Feifei and Zheng Zhi, such as in the unity of the Chinese people under the best of moves to complete the lens, Adidas brought together the United States, Europe, Brussels, and other points The companies have an edge resources, to take the technology and Hollywood blockbusters produced in the United States. And creativity from Adidas Greater China and cooperating with them in the long TBWA advertising agency. "To a collision of inspiration, we challenge each other."



In addition to advertising, Adidas also hope to win the eyeball with outdoor activities. December 8, 2007, in Shanghai, Nanjing East Road, Century Plaza, the same Adidas sports all kinds of interesting interactive games and high-tech experience into the lives of ordinary people. In January 2008 the majority of days, the Beijing Wangfujing pedestrian street are all over the Adidas outdoor advertising and experience center. Every day, men, women and children wearing Yurong Fu Paizhaochangdui waiting in the cold wind at 3到4:00 Adidas only one hour of outdoor activity experience. Many overseas visitors, in order to obtain a template and Hu Jia, like the diving photos or Jichuan Adidas key chain, is willing to leave valuable time on behalf of the Adidas Olympic experience. Similar outdoor activities are still in Xi'an, Qingdao, Guangzhou, and other places started. According to Albert Po-yuan said that participants in nearly 50 million people.



In the frontal battlefields, Nike is hardly defenseless's influence. The lack of a partner of the Olympic title, it difficult to take large-scale outdoor activities to promote Nike and the Olympic ties. Adidas is the best of luck and, in June 2008, "nothing is impossible with the 2008" themed ad also won the Cannes International Advertising Festival awards. Albert Po-yuan, this award for the world, more people understand that the Olympic spirit of solidarity of China and Adidas in China's influence.



Star Running out of Time



July 2006, Liu Xiang broke the 110-meter hurdles world record on the second day, Nike China's wear boutique shop on the promotion of the shirt; August 2007 world championships in Osaka Liu Xiang achievements "Grand Slam", the resistance Grams of development on the same day to design a "Raymond" T恤. Nike director of the Greater China market Pan Jianhua said, "our long-term goal is to Liu Xiang in 2008 to send a voice on behalf of Nike." Nike ads are the latest show by Liu Xiang focus, and then a "Who Am I" and trigger more young people to put their own personalized labels.



Although a weapon in the hands Adidas, Nike Shuaqi Polaris makes Bowen Kang unrest. Over the past year, Nike Zuan the primary Liu Xiang and Yao Ming, the primary busy four Taobao, the "guerrilla warfare" play dynamic.



Adidas and the battle by nearly 10 Olympic Games, Nike CEO Makepake the Olympic marketing has long glance in the chest. Especially in the Beijing Olympic Games, Nike and Adidas advantage almost the same as the obvious - the latter a partnership of interests, the former athletes are more resources. Adidas in almost all the energy invested for qualified partners at the same time, Nike cover of Chencang with 22 Chinese sports teams signed an agreement to provide their competition clothing and sports shoes.



Insiders comment, this is resistant to the insurance Galouzeau tying a rope - in 22 teams, no matter which athletes won the gold medal, he dressed in Nike logo game screen will be repeated intervals. Although Adidas also immediately keep up, and scored all staff of clothing and athletes receive clothes, but I am afraid that the replay number of awards and competitions itself far.



Resources ace Liu Xiang and Yao Ming Nike is the largest gains, but also is the biggest risk, after all, can not guarantee their performance in the Olympic Games will be excellent or even win the gold medal. However, according to observers of the feedback, Adidas hands of the five "2" Di Buguo Nike seems to be the two "Wang." Moreover, with Hu Jia, Sui Feifei of the wounded, the Chinese Football Yijuebuzhen, Adidas star strategy to enlarge the risk. Although Nike also encountered a similar situation - Yao Ming injured, but at least it can use to Liu Shijin.



In fact, the use of American culture and ace to conquer the consumer is the star of Nike's killer reach. In the 1970s and 1980s, Nike is relying on to Jordan and Lewis as the representative of American culture at one stroke the Adidas scored the home European market.



"In the eyes of Nike, Liu Xiang and Yao Ming is China's Michael Jordan and Lewis - their outstanding achievements, unique personality, and moderate people, for the majority of Chinese people like." Nike has worked in the former Rui ( Shanghai) Business Advisory Council, vice president Frank said.



It seems that some in the industry, there is more ferocious Nike a move - Adidas to be the star when the Olympic Games, Nike just不干, it must create something out for himself a star. June 2008, some on the Li Ning will buy Nike or seen the news media. People to look at first - the first sports brand local enterprises will soon be acquired, everyone on the Olympic marketing attention to the acquisition rumors, for a time, speculation, feedback,辟谣, much hubbub. What aspects of the final Nike said no, although it has said what.



Although Adidas in China lack of a "trump card", but it outside the region in China active. June 13, 2008, Cuba's Luo Bosi 87 to 12 seconds to break the achievements of China's Liu Xiang maintain the men's 110 meter hurdles world record. In addition to China, Adidas, in many countries have done Luo Bosi break the record of celebration activities, particularly in Cuba local, Adidas will be the excitement of Cubans to a climax. As Adidas said in the Olympic Games is the world's people here, but the Olympic marketing of different countries must be differentiated.



Chinese elements



In front of the PK, Adidas and Nike Geban winning or losing. Reward and the third round of the war, this time than is the "Who will be the Chinese elements."



2008, Adidas has become the corner of the Olympic park hobby. Have the words "China" and "Beijing 2008" China and India as well as the Adidas sportswear in a prominent position, and the use of Xiangyun, the traditional dragon and bright colors. An Adidas Daogou Yuan said that the clothing is light, but a really good sales. Adidas design of the Chinese athletes also receive clothes Zhuishang the rich and the Chinese Olympic-style Xiangyun logo.



Adidas in order to show the enthusiasm of the Chinese culture, in January this year the Olympic Games staff and volunteers at a news conference clothing, Adidas also ingenuity to the T-Taiwan replaced the traditional Peking Opera stage.



Nike is only the sword Zoupian front, play the creative licence. Early this year, Nike launched a new "golden generation" series, Xu Haifeng, Lang Ping, Zhu Jianhua three veteran athletes in the 1984 Los Angeles Olympics, the inspiration for the story, 1984 retro design movement for a culture products. Health and warm people's hearts so many that the basic design of clothing for extra copy of the 1984 track and field team of Chinese clothing, to the bright red flag, the emperor primarily gold and blue campaign color, bright yellow chest of the "China" as if the word history The stigma.



According to a Nike Daogou Yuan said that this series is limited edition, many shopping malls and stores are not for sale. This, Frank that "Nike is mostly in the manufacturing gimmicks, from this perspective reflects Nike on the concerns of the Chinese Olympic spirit, rather than the pursuit of the 1984 series of products for sale. Because of Nike's main target group is 18-25 years old Young people, these "after 80" to "1984" is not impressed, let alone the many deep feelings, I am afraid, will not buy. "



Nike also took four years designing a series contains elements of Chinese signs, such as the dragon totem, the terracotta warriors and horses, Des Voeux first super hero, "up" and "forward", Wu Jiaoxing, 22 for the game against the Chinese sports apparel, To refreshing. Not only that, Nike has developed a dragon totem, the nest, and so the concept of the new sports shoes. A pair of black shoes, with Takifugu show that the dragon totem, cool shape once Netizen Reping.



In addition, to cater to Chinese consumers, the worship of technology, from the beginning of the end of 5, 798 Nike factory in Beijing organizing theme of "Baizhanbaisheng" exhibition. The exhibition hall, two rows of red Cuolayouzhi "Xiegui" in the history of placing the most representative of Nike shoes, with a hundred against introducing technology resistance. Many design and creative lovers flocked, they do not know who is the Nike and Adidas Olympic partners, but most of the dumping in Nike's technology.



From the opening of the Beijing Olympic Games less than a month, Nike and Adidas are Xianfengchazhen to display the "Chinese martial arts." Their creative shopping is behind the shopping capital. It is said that Adidas has sponsored more than pay the more than three times the amount of money on marketing, and Nike is also expensive.



The next month, sports planes PK will enter the match, each person will be referee. Frank said that through these rounds of PK, Adidas and Nike's style has revealed no doubt: Nike focus more on individuals, such as the personal performance of star athletes and successful breakthrough. Adidas and more team-oriented, the demands of the brand team to convey the spirit of cooperation. Nike focus on creativity, and Adidas more concerned about the consumer experience. Two styles which will win more market »the answer or will be announced.

学学色情网站的营销之道

　　 色情网站一直是互联网上的一个毒瘤。虽然国家机关一直在不断的严厉打击色情网站，但仍然难以从根本上消除色情网站。一方面是由于色情网站的后台普遍向境外发展，另一方面色情网站抓住了“用户需求”，在“网络营销实践”上有一定的套路。我们从网络营销的研究出发，不妨从中提取一些值得借鉴的方法和思路，用于正当合法项目的网络营销当中去。

　　“据了解，色情论坛一般建立初期都会以‘免费’的口号吸引‘淫民’，先用一些转贴的色情资源培育‘淫民’的兴趣，等‘淫民’上瘾后会逐步增加浏览色情资讯的权限，同时配合关闭免费会员注册、定期清理不活跃会员ID等做法，让已经注册的会员觉得现有的会员ID变得非常‘珍贵’，迫使会员增加发帖量来获取论坛积分、提高贡献值等，这对论坛的‘内容建设’反而会有促进的作用。而到了最后，则是开收会员注册费。‘等你上瘾了以后，你不想给钱也得给钱’，该人士透露。”

　　“会员收费的高低也以网站的知名度、内容的丰富程度而定，一般提供‘原创’视频下载，或者网站破解密码的站点会更受注册用户的欢迎，因为这些黄色资讯是其他免费色情网站所没有的，让其觉得‘珍稀’程度很高。”——摘自《中国色情网站敛财有道 揭密如何让“淫民”上瘾》，点击浏览。

　　我们从中不难发现，色情论坛的网络营销方法和思路主要有这几点：

　　1、 内容经营：不可否认，食色性也，色情论坛在内容经营方面有着得天独厚的优势。内容经营直接体现的是用户需求，色情论坛较好的把握住了相当一部分人的需求，因此具备了生存和发展的基础。

　　2、 先鼓励后限制：这是色情论坛进行网络营销和网站运营的一大特点。色情论坛在初期内容建设的时候充分鼓励用户参与，通过用户权限、荣誉设定、积分鼓励等多种方式引导用户贡献内容；当网站用户群体开始膨胀，内容丰富之后，色情论坛通过关闭（或不定期开放）会员注册、清理不活跃会员ID等做法，使现有的会员群体网站粘滞度更高，更加积极的参与到内容建设当中去。

　　3、 多级收费会员：网站经营最终目的是赚钱。色情论坛通过内容经营与先鼓励后限制这两个过程，已经聚集了大量的人气和忠诚度较高的用户群体。此时开始实施多级收费会员的机制，一大批新老总结一下色情论坛的网络营销思路，那就是：建立色情内容平台，积极引导用户获取平台内容，并参与内容建设当中来，逐步形成色情论坛的用户群；当用户群高速发展到一定程度的时候，开始限制新老用户权限，迫使用户改变使用习惯，并伺机推出收费服务，培养收费用户群体，最终实现网站的盈利和持续发展。

　　其实在互联网上，类似色情论坛网络营销做法的也有不少，阿里巴巴就是一个。早期的阿里巴巴，不断的鼓励用户发布商机，买家和卖家利用阿里巴巴平台自由沟通，阿里的影响力在迅速扩大，会员数量与日俱增。内容经营到一定的程度，阿里巴巴就开始限制免费用户的功能（免费用户不能查看买家信息），并推出“诚信通”和“中国供应商”两款产品。有了庞大的会员群体和积极的用户体验，相当多的免费会员毫不犹豫的成为阿里的付费用户。

　　上述网络营销思路中，颇为突出的就是“先鼓励后限制”这个用户策略环节，它是网站从内容经营到盈利运营的一个转折点，也是网站运营与价值体现之间的平衡点。这个环节出现的过早或者过晚，都达不到理想的效果。眼下互联网已经进入了WEB2.0时代，“先鼓励后限制”这个环节与WEB2.0的精神格格不入。然而事实上WEB2.0并没有找到自己的盈利模式，这仿佛侧面说明了“先鼓励后限制”的用户策略仍然是一种有效的网络营销思路，值得借鉴。

　　网络营销其实就是一门生意经，只要较好的把握住你的用户群，精心把内容经营好，拥有自己的一批活跃用户和内容建设者，探索用户参与和网站贡献价值之间的平衡点，就能够发掘你自己的盈利模式，最终实现盈利。

Make Money Blogging

Do you want to make money blogging? If you do - you’re not alone. More and more bloggers are finding that blogging is a profitable medium. Whether it be to earn a few extra dollars a week to feed their coffee habit, or making enough money to stop them having to get a part time job to get through college, or whether they’ve got it to a point where they are able to make a full time living from their blogging - there are tens of thousands of bloggers making money from blogging.

In this page I want to share some information for beginners on making money from their blogs.

I will start by sharing my own top Money Making Methods (updated regularly) but below that point you to some great resources and teaching on how to increase your income from blogging.

What follows is a quick summary of my main income streams from blogging. Before you read it though - keep in mind that every blog is unique in how it can make money. Some of the following income streams will work on some blogs a lot better than others - the key is to experiment with as many as possible and see what works best for you.

The following income streams (from a number of blogs) have helped me to earn a six figure income each year for the last three years from blogging. I’ve ranked them from highest to lowest.

I hope you find it useful to see the mix and variety of ways that I earn a living from blogging.


1. AdSense